Südzucker is the leading provider of plant-based sweetening solutions. We offer the broadest range of beet sugar products including unmatched services – supporting our customers for a sweeter business.

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SÜDZUCKER CONSUMER STUDY PROCESSED FOODS & DRINKS 2022:

Reconciling Emotions & Rationality – A Consumer of Two Minds

Download the exclusive whitepaper to gain access to key results of our Südzucker usage & attitudes study:

  • Main consumption drivers in the tested consumer market segments
  • Insights into consumption pattern shifts related to sugar/ sugar-containing products
  • Ratings of sustainability drivers and benefits
  • Insights into the state of health related drivers
  • Learnings about the ‘consumer sugar dilemma’ in processed foods and drinks

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